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Supercharging Retail: How Unified Commerce Boosts Business

Soh Yien Yee, Chief Relationship Officer, EasyStore

03-Sep-24 11:00

Supercharging Retail: How Unified Commerce Boosts Business

How can retailers connect their offline and online worlds to better serve their customers and power sales? The answer might lie with Unified Commerce.

Unified Commerce is changing retail by creating seamless shopping experiences across all storefronts and sales channels and in this episode of Marketing Mojo, we dive into this concept with Soh Yien Yee, Chief Relationship Officer at EasyStore.

As the retail landscape continues to evolve, we discuss how this approach is connecting online and offline retail, improving operations, and boosting customer engagement.

We also discuss the strategic benefits of unified commerce, actionable insights for businesses looking to make the transition, and what attendees can expect at the upcoming Retail Summit Asia 2024.

Retail Summit Asia 2024 is happening on September 18th, learn more about it here: https://retail-summit.asia/

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


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Categories:  managingmarkets

Tags:  unified commercemarketingretail





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