Malaysian Spending Habits: Savvy Or Impulsive?
Dr Song Bee Lian, Associate Professor, School of Management and Business, MILA University
28-Aug-25 09:30

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This week on Ringgit & Sense, producer Jake Lim speaks with Dr Song Bee Lian, Associate Professor, School of Management and Business, MILA University to talk about consumer behavior in Malaysia, including BNPL usage, what marketing tactics are most effective on Malaysian shoppers, how instant gratification can negatively affect you, and more.
Image Credit: Shutterstock.com
Produced by: Jake Lim
Presented by: Jake Lim
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Categories: financial wellness, young finance
Tags: promotional sales, consumer behaviour, financial planning, bnpl, budgeting, debts,