BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Resource Centre  >  Public Relation Trends For 2018

Public Relation Trends For 2018

Andy See, Perspective Strategies

02-Jan-18 11:00

Public Relation Trends For 2018

No matter what industry you are in, Public Relations is something every company needs to pay attention to as it is literally about putting your best foot forward, but the pace by which PR strategies are evolving has been so breakneck, how can we tell what trend works for what kinds of campaigns? We speak to the Perspective Strategies about some of the important PR trends to look out for for 2018 and how your company can position itself to ride the PR trend wave.

Produced by: Majidah Hashim


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: 

Tags:  resource centre,  Perspective Strategies,  Andy See,  Public Relations,  marketing,  campaigns,  trends


Latest Podcasts




Play / Pause

Listen now : BBC World Service: On The Conversation, Ella Al-Shamahi speaks to an ex-circus...

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) Justin Graham, CEO of M+C Saatchi APAC and Global Network Lead, and Sharifah Menyalara Hussein, CEO and Founder of M+C Saatchi Malaysia, discuss why the agency rebranded, how it’s reshaping their work, and what it takes today to build brands that don’t just sell, but stay.

12:00 PM

Popcorn Culture

(REPEAT) We review Ballerina, and then talk about the limits and appeal of violence on screen.

1:00 PM

Cruise Control

(REPEAT) It’s another used car review - this time it’s something more utilitarian! Daniel talks about a used Toyota Land Cruiser Prado!

2:00 PM

Matt-Splained

(REPEAT) Richard and Matt get together again to talk about AI, and the cost of ignorance.

3:00 PM

Earth Matters

(REPEAT) When it comes to protecting Malaysia’s natural heritage, sometimes it’s the smallest creatures that spark the biggest movements. In Sungai Sepetang, fireflies are uniting communities, scientists, and storytellers alike. We discuss the fight to save these glowing wonders

4:00 PM

Bar None

(REPEAT) It’s racing in its purest form - we talk about go-karting and its appeal beyond its recreational fun!

5:00 PM

BBC World Service

On The Conversation, Ella Al-Shamahi speaks to an ex-circus performer from Bulgaria and a skydiver from France to find out what it takes to achieve some of the world’s most extreme records.