Optimising SEO to Maximise Your Business Potential

Jaap Snoeck Henkemans, Search Engine Optimisation Expert | Anna Loi, Co-founder, Good & Honest Co

15-Nov-22 12:00

Optimising SEO to Maximise Your Business Potential

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Many businesses today are not fully tapping into their potential as they have yet to harness the power of Search Engine Optimisation aka SEO. So what is SEO and how can businesses and organisations benefit from it? We speak to Jaap Snoeck Henkemans (Yap Snook Henkemans), a search engine optimisation expert and Anna Loi, Co-founder, Good & Honest Co to better understand how SEO works and why businesses should be taking a serious look into it.

Image Credit: Shutterstock | Rawpixel.com

Produced by: Jeremy Ng

Presented by: Lily Chai, Freda Liu

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Categories: Corporates, SME, entrepreneurs

Tags: seo, business, marketing, digital,

Today’s Shows

6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Michael Lai, Executive Director of Wealth Advisory, OCBC Bank Malaysia tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Dr. Jayant Menon of ISEAS–Yusof Ishak Institute weighs in on how new U.S. tariffs could affect ASEAN’s growth and trade ties.

7:45 AM

Morning Brief

Edmond Bon, chairman of AICHR discusses ASEAN's plans to adopt a legally binding human rights convention.

8:00 AM

The Breakfast Grille

Datuk Jaden Teoh, CEO, Oasis Home shares about the live commerce company's plans post -listing.

8:30 AM

Morning Brief

Datuk William Ng, Chairman, Small and Medium Enterprises Association (SAMENTA)talks about the 13th Malaysia Plan's SME initiatives.

8:45 AM

Morning Brief

Teresa Kok, Vice Chairman of the PAC shares about how the committee functions in ensuring accountability.

9:00 AM

Opening Bell

(REPEAT) Michael Lai, Executive Director of Wealth Advisory, OCBC Bank Malaysia tells us where international markets are heading.

9:15 AM

Opening Bell

Jeremy Goh of CGSI Malaysia unpacks how the 13th Malaysia Plan will impact our local equities market and which companies stand to benefit.

9:35 AM

Pinnacle Perspectives

Iesa Morshidi of PwC shares insights from their latest report on how AI is reshaping jobs, skills, and industries in Malaysia and around the world.

10:05 AM

Open For Business

11:05 AM

P&L

12:00 PM

Enterprise Explores

1:00 PM

The Breakfast Grille Repeat

Datuk Jaden Teoh, CEO, Oasis Home shares about the live commerce company's plans post -listing.

2:05 PM

Discovery Hour

3:05 PM

Earth Matters

Plastic pollution is now a human health crisis and economic threat. As governments finalize a Global Plastics Treaty in August, Malaysian civil society groups urge stronger leadership. We discuss the treaty's implications for Malaysians.

4:05 PM

Health & Living

Doctors, especially in primary care clinics, can play a part in picking up domestic violence cases early and supporting these survivors. We find out if our doctors have that training.

5:00 PM

Top 5 at 5

6:00 PM

Today I Learned

7:00 PM

Just For Kicks

8:00 PM

A Bit of Culture

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