从零食引领健康生活习惯，Signature Market揭经商的制胜关键

23-Jan-25 18:00

Pause
Embed

随着消费者越来越关注饮食对健康的影响，许多人在选择零食时更倾向于坚果、豆类等健康食品。抓住这一趋势，健康零食品牌 Signature Market 于2014年成立，迅速吸引了注重健康的顾客，并在不健康饮食习惯普遍的马来西亚推动健康生活方式。

成立后，Signature Market 发展迅速，不仅拥有庞大的顾客群，还开设了更多实体店，巩固了业务。在电商趋势盛行的当下，这家品牌为何还选择扩展实体店？我们邀请到联合创办人 John郑耀思，为我们分享他的经商心得。

Produced by: 余伟健

Presented by: 余伟健

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: business, entrepreneurship

Tags: Signature Market, Entrepreneurship, Snacks, Health, Malaysia, Startup,

Today’s Shows

11:00 AM

Best of Enterprise

(REPEAT) Can sports ethics build stronger, more ethical companies? We speak with Paresh Subramaniyam, Founder and CEO of Engage Life, to explore how the timeless values of sports—like fair play, resilience, and discipline—can change today’s workplace culture.

12:00 PM

Popcorn Culture

(REPEAT) We review Keluang Man and look at some of our favourite characters from our childhood.

1:00 PM

Cruise Control

(REPEAT) Fancy a used McLaren MP4-12C at a very reasonable price? Tune in to hear what are the pros and cons of getting a sports car.

2:00 PM

Matt-Splained

(REPEAT) Rich and Matt look at this remarkable rise and fall of EVs and ask if the continued rise of the EV in the 21st Century EV is inevitable and unstoppable?

3:00 PM

Earth Matters

(REPEAT) We speak to three researchers to learn more about how we can coexist with macaques peacefully.

4:00 PM

Bar None

(REPEAT) Former national tennis player Adam Jaya shares his experience being a professional athlete and his training routine.

5:00 PM

BBC World Service

BFM presents the BBC World Service, which provides in-depth coverage of issues from around the world.

PROGRAMMES