Near To 临期食品，临近适用期也正中消费者的心
10-Oct-23 10:00
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「临期」≠「过期」！临期食品店的概念，是近期才开始走进马来西亚市场的；但在中国，临期食品已然发展出了属于自己的销售生态。当想要摆脱清货压力的「供」，想衔接上能够接受临期食品的「需」，这中间就会需要一座像 Near To 的「桥梁」。因此，Near To 不单单代指临近过期；更指这个全新的市场概念，正中消费者的心。
图片来源：Canva
Produced by: 张康祺
Presented by: 张康祺
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Categories: Business, Entrepreneurship, FMCG, F&B
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