The Daily Digest: Journalist and… Marketer?

Gayathry Venkiteswaran, Assistant Professor of Media and Communications, University of Nottingham

01-Apr-19 14:30

The Daily Digest: Journalist and… Marketer?

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A new study of journalism job ads in the US shows that media outlets are asking for skills like audience analytics and marketing. We explore what this says about how journalism is changing.

Produced by: Sharmilla Ganesan

Presented by: Tee Shiao Eek, Sharmilla Ganesan, Kelly Anissa

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Categories: Business Analysis, Personal Development, Social Issues

Tags: marketing skills, social media, media, journalism, change, Daily Digest, Bigger Picture,

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